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Communicating

Campaigning

Branch activists campaign on both national and local issues. For national campaigns, branches should use all existing UNISON materials before creating their own. But a local campaign may require customised materials specific to your branch, so we have provided tools and templates to help you do this. We have also included an advice sheet to help you think through your campaign strategy ahead of time and achieve the best results.

National campaigns

National logos:
Link to a document on this siteNational_logos.zip

No Racism:
Link to a document on this siteNo_Racism.zip

Campaigns:
Link to a document on this siteCampaigns.zip

Local issues

Regional logos:
Link to a document on this siteRegions.zip

Service group logos:
Link to a document on this siteService_groups.zip

General cartoons:
Link to a document on this siteGeneral_cartoons.zip

UNISON's guide to campaigning

Link to a document on this siteAcrobat PDF file
Link to another page on this siteOnline HTML version

Media

Media coverage lends a campaign visibility, sometimes on a national or even international level. In order to harness the full potential of this platform, there is much you can do to control the message you are sending and prepare for interviews. The advice sheets below can help you write a press release that is likely to be picked up by journalists and to deliver the best possible interview.

How to write a press release
Link to a document on this siteAcrobat PDF file
Link to another page on this siteOnline HTML version

How to give an interview
Link to a document on this siteAcrobat PDF file
Link to another page on this siteOnline HTML version